Position as one of
the world’s most influential international furniture fairs, CIFF Guangzhou broke
previous records in March 2024 by attracting 51,205 international visitors from
178 countries, a remarkable 43.11% increase from 2019. The total visitor count
surged to 363,449, making CIFF the premier global platform for furniture
innovation and trade. ?
International
Business Club
The CIFF
Interbiz Club (IBC) is dedicated to facilitating furniture trade, serving
multinational purchasing groups, international traders, cross-border e-commerce
businesses, overseas retailers, distributors, designers, and end-users from
around the world. With an integrated service model that spans 8 days of
exhibition, 365 days a year, IBC promotes diversified business exchanges and
supports the high-quality development of global home furnishings industry.
Interbiz Club
2025: the 3M System
M - IBC Matching: 8+365 days of global promotion &
trade matchmaking services
M - IBC Media: Broadcasting Chinese furniture
manufacturing to global buyers
M - IBC Manager: Offering a rich and enjoyable experience
for international buyers attending the fair
IBC Matching – Bringing the World Together in Guangzhou
in March
Global Blitz
Campaign
With both offline
and online channels, CIFF is making waves all year round across the globe.
Whether it’s participating in international home furnishings fairs in Germany,
the US, France, Japan, the Middle East, and Southeast Asia, or utilizing
high-exposure, full-coverage digital marketing strategies across Google,
TikTok, WhatsApp, and social media platforms like Facebook and Instagram, with
over 1 million followers, CIFF maximizes its global network. CIFF’s procurement
data management system integrates a database of over 2 million high-value
furniture buyers, accumulated from years of cooperation with global events like
Canton Fair and CIFF. Through precise promotion, both online and offline, CIFF
helps exhibitors, visitors, and media partners connect with global buyers,
setting the stage for the extraordinary fair in March Guangzhou.
Meet2Match – CIFF Factory Tour
M2M brings global
big buyers directly to you! CIFF curates themed matchmaking routes, organizing
international buyers to visit exhibitors’ factories, providing an in-depth look
at the strength of Chinese manufacturing, and facilitating face-to-face trade
deals!
Click2Connect – Online Business Matchmaking
C2C offers
effective matchmaking by breaking boundaries of time and space! CIFF introduces
the new Click2Connect platform, extending face-to-face interactions and
negotiations online. With regular buyer demand releases and 1-on-1 Zoom
meetings, C2C empowers exhibitors to actively seize global opportunities around
the clock.
IBC Media – Amplifying the Voice of Chinese Furniture
Manufacturing
CIFF leverages its
official website and operates five major international social media platforms –Facebook, Instagram, X (Twitter), LinkedIn,
and TikTok. Additionally, CIFF produces the CIFF What Book series of
publications, offering comprehensive insights into industry trends, exhibitor
capabilities, innovative products, business matchmaking, and design events.
These materials are globally disseminated, ensuring widespread reach.
IBC Manager – A Five-Star Experience, Diverse Events
Bringing Buyers Back!
Since launching
the “VVIP Card”, CIFF has accumulated nearly a thousand major global buyers.
Together with exhibitors, CIFF provides VVIPs with a premium, home-like
experience, along with efficient business matchmaking services. In 2025, CIFF
will host exciting events, including the Global Furniture Retailers’ Summit, the
International Design Summit and CIFF Buyers’ Night, offering exhibitors and
international buyers more enriching and diverse participation experiences!
CIFF Guangzhou
2025: Anticipating an Even Greater Edition
Looking ahead to
2025, CIFF Guangzhou is preparing for an edition brimming with exciting
offerings and opportunities. With the theme “Powered by Design”, the event will
be divided into two phases across diverse product sectors. The first phase,
from March 18 to 21, will focus on home furnishings, including the latest
innovations in contemporary design, outdoor furniture, and home textiles. The
second phase, from March 28 to 31, will feature office and commercial space furniture,
making it the largest event of its kind worldwide.
With more than
4,700 exhibitors and 380,000 expected visitors, CIFF Guangzhou 2025 is set to
be the ultimate global platform for furniture trade and innovation. Free
preregistration is now available at www.ciff-gz.com, allowing attendees to
prepare for what promises to be the biggest and most dynamic CIFF yet.
