Since its inception, CIFF Guangzhou has embedded the core values of professionalism, internationalization, and diversification into its very essence. The international journey of CIFF Guangzhou reflects the grand narrative of China’s home furnishings industry opening to the world. Navigating a new development phase marked by rapid industry transformations, multiple challenges, and the demand for high-quality growth, CIFF Guangzhou will embrace an even more expansive international perspective and vision. In collaboration with the industry, it aims to create new pathways for deeper integration between the domestic home furnishings sector and global markets.
In March 2025, CIFF Guangzhou’s Home Furniture International Pavilion will launch two major IPs, “IF” and “IS”, to establish a groundbreaking platform for exhibitions and forums. This initiative will empower global companies to transcend growth obstacles, access the Chinese market, and step onto a broader international stage.
Resonance symbolizes the deep connection in philosophy, commerce, and culture within the global home furnishings industry. In the Home Furniture International Pavilion, exhibitors, buyers, and designers from various countries will come together, fostering resonance through the exchange of ideas, conversation about design, and collaborative interactions.
? IF: International Furniture??
“IF” embodies infinite possibilities and a boundless realm of imagination. IF demonstrates the openness and inclusiveness of the Home Furniture International Pavilion, where every company, every booth, and every exhibit showcases the diverse design philosophies and innovative practices of the global home furnishings sector.
The essence of “IF” is multifaceted, representing the industry extension, inclusivity, and innovation. IF serves as a platform for realizing global trade and innovation debut, where international home furnishing brands can discover new opportunities in the global market while fostering beneficial exchanges with China’s domestic market, thereby driving the collective growth of the global home furnishings industry.
? IS: International Salon?
Complementing “IF”, “IS” is the IP of the conferences and forums hosted in the Home Furniture International Pavilion. It’s dedicated to creating a platform for information exchange and cultural interaction. IS stands for “International Salon” while also representing the acts of showcasing and presenting. It serves as a stage for the exchange of innovative ideas and the release of emerging trends. IS will gather thought leaders and innovators from the global home furnishings sector to deliberate on current industry conditions, developmental challenges, and future trends, offering novel solutions for the global home furnishings industry.
The 2025 CIFF Guangzhou is making a decisive move by expanding the Home Furniture International Pavilion to enhance the efficiency of matchmaking and interactive experiences between exhibitors and global attendees. With a comprehensive upgrade in exhibition space, number of exhibitors, product quality, and curated content, the aim is to create a prestigious international platform for home furnishing displays and exchanges. This setup allows visitors to explore a single pavilion and browse brands around the world.
The Home Furniture International Pavilion will span 30,000 m2, located in Halls 6.1 to 8.1, Area A of the Canton Fair Complex.
Commercial Resonance, Cultural Resonance. In the context of globalization, the internationalization of the home furnishings industry not only manifests itself in the products level, but also in the rich cultural heritage and innovative design concepts behind them. CIFF Guangzhou Home Furniture International Pavilion will promote in-depth cultural exchanges between different countries and regions by introducing several distinctive overseas national pavilions, allowing visitors to appreciate global home design while experiencing the unique charm of home cultures from around the world.
New Look
Coming Soon
The 2025 Home Furniture International Pavilion will gather many renowned brands from the global home furnishings industry, facilitating in-depth exchanges and connections with international buyers.
New Look
Coming Soon
In March 2025, CIFF Guangzhou eagerly anticipates reuniting with familiar friends and meeting new ones among global exhibitors and buyers. Together, we will resonate in harmony and witness the future development of the home furnishings industry.
